The Curse & Science of Rs 3000 crore ‘The Hope Diamond’

In the 17th century, miners in India found an extraordinary gem. This gem, later called the Hope Diamond, has a story that spans continents and centuries, fascinating everyone who hears it. Originally, it was part of a larger diamond known as the Tavernier Blue. It traveled far and wide, catching the eyes of kings and…

Jay Pritzker’s Billion-Dollar Legacy as the Man Behind Hyatt

Jay Pritzker founded Hyatt in 1957. He bought the Hyatt House motel near the Los Angeles International Airport. In the next ten years, Jay and his brother Donald Pritzker expanded the company. They worked with the Pritzker family business and turned Hyatt into a North American hotel management and ownership company. It went public in…

Ramachandran: The Journey from Rs 5k to a Rs 17k Crore Empire with ‘Chaar Boondo Wala’ Ujala

The Ujala brand’s advertising journey is noteworthy. Its jingle was a big hit and kept the brand thriving. An old TV commercial for this fabric blue brand brings back memories of the catchy tune “Aaya Naya Ujala, Char Boondo Wala…Ahaa.” This jingle still sparks nostalgia today. No list of top ’90s ad jingles would be…

Nataraj and Apsara Pencils Share a Common Owner – Story of Hindustan Pencil Ltd.

Do you remember the type of pencil you used when you were little? You might have used Nataraj or Apsara, which are famous pencil brands in India. We’ve used many different pencils in our lives. Sometimes, we chose them because we liked their color, design, or because they had an eraser or sharpener. But most…